The memecoin space thrives on the dreams and hopes of traders, with the constant thought of “what if” lingering in their minds. Hunting for 10x, 100x, and even 1000x gains, memecoin maxis chase the promise of astronomical gains and generational wealth. For the lucky few, this may just become a reality.

Imagine you possess the power to influence thousands of people's hopes and dreams—and their buying power. Seems exploitable, no? Welcome to the reality of "callers." Recently, Instagram has seen an explosion of masked callers. Callers are individuals who pride themselves on their ability to find the next big memecoin and share it with their followers. Their egos are inflated by success rates and how much they help their followers earn. But do these crypto gurus really provide any value to their communities, or are they simply fronts for pump-and-dump schemes?

One of these masked influencers, known as "clarity.crypto" on Instagram, boasts over 100,000 followers. A dive into Clarity’s content reveals some interesting calls, though it’s hard to definitively declare him an orchestrator of pump-and-dumps. There seems to be genuine support from his followers and belief in the projects he shares. If he's truly honest and doing it for the benefit of his community, why the mask?

CryptoLyxe, another masked caller, explains his reason for the mask. “I may have a mask in the videos but behind it all I’m a man just like most of you, we’re in this together.” We apologize to all the women in crypto on his behalf. But Lyxe’s background goes deeper than most of his masked counterparts, having built a crypto casino as part of a CTO (community takeover) he was leading. Ultimately, the casino was a flop and the coin dumped immediately after launch. Lyxe claims this was due to "issues with the casino and odds being skewed in the wrong direction." You're saying you built a casino without understanding how odds work or testing it first? Sounds like the house won here.

Masked caller Meraki made international headlines on a recent trip to Dubai, where he was involved in a UTV rollover. Thankfully, he walked away unscathed, but it’s a stark reminder of the dangerous turns this world can take. Just like the reckless thrill of a UTV ride in the desert, blindly following masked influencers can lead you into precarious situations. When the masks come off, will the risks be worth the rewards?

There’s no question about whether these influencers are profiting massively off of their communities. Having the ability to summon hundreds, if not thousands, of buys with one post is an often abused power. Many influencers wouldn't deny they have used it to make a profit, arguing they've earned that right. We disagree with that sentiment, and while many community members do indeed also profit these calls, we cannot help but posit that they are often made for the caller to use their followers as exit liquidity. And herein lies the question of ethics in a space where there is no moral or legal enforcement.

We reached out to followers of these masked callers for insights from the community. One enthusiastic follower of clarity.crypto said, "He's like the masked Robin Hood of meme coins, but sometimes I wonder who's really getting robbed." Another commented, "CryptoLyxe’s calls are legendary, but that casino flop was a real bust and I can't help but feel like he knew what he was doing."

To all the masked influencers reading this, Mag of Meme’s challenge to you: remove the mask. Or at least, give us a peek behind it. The community deserves to know who’s really pulling the strings. And to the followers, maybe it’s time to take off your own blinders and question who’s really benefiting from this relationship.